Alexandria IsaisSharing Songs to Social: What your music story says about you.You’re tapping through your instagram story feed. Among the outtakes, memes, and TikToks, you see that one of your friends shared a song…Dec 5, 2020Dec 5, 2020
Alexandria IsaisExplore & Settle: Why brands should consider being Pioneers of new social platforms.Social Media is a landscape that is constantly evolving. With the seemingly-daily introduction of new features, trends, and platforms…Aug 12, 2020Aug 12, 2020
Alexandria IsaisStop, Drop, and Roll: Why Crisis Management keeps brands out of the fireOne of the first lessons that a child learns is Stop, Drop, and Roll. Though the chances of an individual — a child nonetheless — catching…Jul 26, 2020Jul 26, 2020
Alexandria IsaisReaping what you sow: why social media analytics are crucial to the growth of your accountCaring for a plant takes more than just water and sunlight. Sometimes it takes as much as propagating, repotting, more water, less water…Jul 19, 2020Jul 19, 2020
Alexandria IsaisThere’s a Time & a Place : Why post details matterThough it may seem normal in our day-to-day lives, some people don’t spend all day browsing social media. Many people only log onto their…Jul 11, 2020Jul 11, 2020
Alexandria IsaisWhy User-Generated-Content is the best way to captivate an audience — authenticity unpackedWe’ve all seen the coordinated and polished sponsored posts from hired brand influencers. These posts are rarely authentic, and often…Jun 19, 2020Jun 19, 2020
Alexandria IsaisThis or That? The Social Media Management Tools You Need To SucceedThe various roles and responsibilities of a Social Media Manager are a lot to handle. Between creating content, scheduling posts, keeping…Jun 14, 2020Jun 14, 2020
Alexandria IsaisLooking Inward: Why Businesses Need a SWOT Analysis to Achieve SuccessIt was 2013. I was a sophomore in high school preparing for my drum major audition. I waited as they called each of us up in front of the…Jun 6, 2020Jun 6, 2020
Alexandria Isais#FindThemOnBumble: The Buzz Behind the Multi-Million Dollar CampaignWith a mission centered around women empowerment, Bumble has always been one of my favorite brands to follow and interact with online…May 30, 2020May 30, 2020
Alexandria IsaisDriving with a Blindfold: Why Social Media Strategy is Crucial for any CampaignYou’re driving on the highway, there’s traffic and construction for most of the stretch. As you’re watching the road, you see a car ready…May 24, 2020May 24, 2020
